The side event will focus on disinformation on climate change in news and social media. We will give an overview of the prevalent narratives and show approaches that can assist media analysts by leveraging advancements in AI. Two communication experts will share their perspectives on how a better understanding of disinformation content, along with an understanding of the individuals or groups responsible for its spread, can be harnessed for communication purposes. Eventually, we will discuss insights from behavioral science to assess the effectiveness of pre- and debunking to counter disinformation.
